Femtocell Interview with Lauren Town Marketing Director Orange Unik

Lauren Town Orange/France Telecom is a leading proponent of UMA, which uses special dual-mode cellular/WiFi phones to make and receive calls over WiFi as well as the outdoor cellular network. Lauren believes UMA offers many of the same customer benefits as femtocells, and provides insights into what types of customers have bought UMA, how they use it, why it is not promoted for roaming and why Orange are investigating femtocells for enterprise customers. Bringing UMA to market has also highlighted issues for operators merging their fixed/mobile services (and operations), which all highlight lessons for potential femtocell operators.

Femtocell Leadership Interview with Will Franks CTO Ubiquisys

Will Franks CTO Ubiquisys Will Franks, CTO of Ubiquisys (an independent femtocell access point vendor), is pleased that the Femto Forum has given smaller femto companies a voice in the femto standards. He notes that operators have been largely silent on the state of their femtocell trials and market launch plans, suggests we’ll see “hard launches” during 1H2009 addressing many go-to-market business processes and indicates that some operators are choosing between enterprise and domestic markets for femtocells.

 

Sudhir Tangri - Aricent

Sudhir Tangri We spoke with Sudhir Tangri, Assistant VP Strategic Marketing from Aricent, who provide software, consultancy and SI to vendors and operators. He believes that the 3G femtocell BoM cost will drop next year to $50, suggests that it’s the applications not devices which will drive demand for LTE and believes LTE femtocells are the most appropriate way to rollout this new 4G radio capacity.


Manish Singh - Femtocell Leadership Interview

Manish Singh Continuous Computing We spoke with Manish Singh VP Product Line Management at Continuous Computing who provide the Trillium signalling protocol software for many femtocell vendors. He believes the case for LTE femtocells is compelling, that CDMA operators will be the first to deploy them and highlight that it’s not just the volume of mobile broadband data, but the type of usage which will drive network operators to offload data traffic onto femtocells in the near future.


Andy Tiller - Femtocell leadership interview

Andy Tiller ip.access As part of the ThinkFemtocell Leadership Interview Series, we spoke with Andy Tiller – VP Marketing at ip.access. Andy kindly took some time out to share his thoughts on the state of the femtocell market, the ip.access roadmap and what operators think of the business case for femtocells today.

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    Residential

    Residential

    A significant number of users continue to report poor mobile coverage in their homes. There will always be areas which are uneconomic for mobile operator to reach. They range from rural areas

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    Enterprise

    Enterprise

    The term Enterprise addresses any non-residential in-building including hotels, convention centres, transport hubs, offices, hospitals and retail outlets. It's not just intended for businesses to

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    Urban

    Urban

    Urban small cells (sometimes also named metrocells) are compact and discrete mobile phone basestations, unobstrusively located in urban areas. They can be mounted on lampposts, positioned on the

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    Rural

    Rural

    A rural small cell is a low power mobile phone base station designed to bring mobile phone service to small pockets of population in remote rural areas. These could be hamlets, small villages or

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